Team Management Toolkit for Content Marketing Managers
Management Toolkit for Content Marketing Managers
Build Your Team. Set Clear Processes. Get Better Content.
Hiring and managing freelance writers shouldn’t take up your whole week. This toolkit helps you move fast, make smart hiring decisions, and set up writers to do great work from day one. Whether you're scaling a team or filling a single role, these tools give you a structure that works.
Built for Content Marketing Managers Who Want to Spend Less Time Managing
If you’ve ever spent hours writing job posts, chasing down invoices, or rewriting briefs for every project, this is for you. The toolkit is designed to cut out busywork and help you focus on strategy and results.
Here’s what’s inside:
→ What Should I Pay a Writer?
A straightforward guide to current freelance writing rates across experience levels and content types.
→ Job Description Template for Content Writers
A ready-to-use post you can copy, tweak, and publish. Set expectations clearly and attract the right candidates.
→ Interview Questions for Content Writing Applicants
Ask smarter questions that reveal writing skill, professionalism, and how a candidate thinks.
→ What to Look for in a Content Writer
A quick-reference guide for screening applications and identifying high-quality candidates.
→ Onboarding Email Template
Bring new writers into your workflow quickly and clearly. Covers timelines, communication, and deliverables.
→ Kickoff Call Checklist
Make the most of your first meeting with a new writer. This checklist helps you align on goals and process right away.
→ Do’s and Don’ts of Creating a Style Guide
Your team needs consistency. This doc helps you create a usable, no-fluff style guide your writers will actually follow.
→ Target Audience Research Template
Set writers up with the right context. This framework helps you define the audience, tone, and messaging before the writing begins.
→ Content Writing Brief Template
Give clear assignments that don’t need multiple rounds of clarification. Includes fields for SEO, sources, and brand voice.
→ Invoice Template + Instructions
Avoid delays by making payment easy and predictable. Includes a fill-in-the-blank template and step-by-step notes.
→ Content Metrics Reporting Guide
Help your writers (and stakeholders) understand how content performs. Use this to tie writing to actual results.
→ Ashley’s Vetted Freelancer List
A curated list of experienced freelance writers, tested and recommended—especially helpful when you need someone fast.
A Toolkit That Saves Time Without Sacrificing Quality
You don’t need more theory about content strategy. You need templates and tools that get real tasks done faster and better. This set was made with that in mind.
Whether you're hiring your first freelance writer or building a full content team, these tools help you do it with less back-and-forth, less second-guessing, and fewer growing pains.
No Guesswork. No Starting from Scratch.
Just the documents, checklists, and templates that help you manage writers with clarity and confidence.
If you're looking for tools for content marketing managers that are built for how teams actually work—this is it.
Everything you need to hire, onboard, and manage freelance writers—without starting from scratch.